Users scan, so headings carry more weight than paragraphs. The prototype answered in a day what the meeting could not in a month. We removed three options and support tickets dropped by a third.
A small example
We tested with five people and found the same problem four times. Whitespace is not empty; it is doing the grouping for you. Motion should explain a change, not decorate it. An error message should blame the system, not the person.
Good defaults are the design most users will ever see. Contrast is not a style choice; it is whether people can read the page.
What worked
Users scan, so headings carry more weight than paragraphs. The prototype answered in a day what the meeting could not in a month. We tested with five people and found the same problem four times.
Motion should explain a change, not decorate it. Contrast is not a style choice; it is whether people can read the page.
Details
Contrast is not a style choice; it is whether people can read the page. Users scan, so headings carry more weight than paragraphs. Dark mode is a second palette, not an inverted first one.
The prototype answered in a day what the meeting could not in a month. Users scan, so headings carry more weight than paragraphs.
Whitespace is not empty; it is doing the grouping for you. A design system is a set of decisions you no longer have to argue about.

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